I guess that only fews people on the streets today would refuse the knowing of high street brand called "UNIQLO" which has its stores in many big cities such as New York, London, Shanghai, Seoul, Tokyo and etc. Only this is year (2011) UNIQLO plans to open 80 stores across the world, which made CEO of UNIQLO became the richest man in Japan. However, I guess some of you would have a question "what made this high street brand became successful". This is because some people considered that UNIQLO style is really simple. So it won't be a preference of some fashionistas, who love playful and fun style.
Despite, today UNIQLO can be considered as a big competitor of Inditex (Zara) and H & M. The strength of UNIQLO is its quality and its really reasonable price (sometime can be considered relatively cheap). From my owned experiences, I all the time have to look at UNIQLO's price again because I always think that such item was on sale.
Additionally, UNIQLO's quality is similar to Zara/ H & M or is even better sometime. Apart from the earlier mentioned, UNIQLO outfit is something more than fashion. If you are looking for some cloths that can wear many times or several seasons, UNIQLO can be another choice. This is the answer why UNIQLO's outfit is simple or something in the middle. The brand's intention is to produce the products which will be last longer than 1 season. UNIQLO is not trend followers and/or catcher but UNIQLO considered itself as Textile Company.
So if you never try or experience shopping at UNIQLO, I would recommend you UNIQLO as another choice.
Thanks "Wallpaper magazine" May 2011 issue for photo & information
